How Sonos and IKEA Plan to Furnish Homes Through Sound And Design

During this year’s Democratic Design Days event, IKEA unveiled early prototypes of SYMFONISK, our upcoming collaboration aimed at democratizing sound and design in the home. Here’s what inspired the project and how we hope to enhance listening—and life—at home.

 

A home without sound is like a home without light: dark and lifeless, simply a structure lacking in the emotional comfort paramount to the very concept of home. Coming through the door and putting on a playlist or favorite show is a lot like flipping a light switch: It instantly transforms the mood and personalizes a space.

Sonos and IKEA both appreciate this natural symmetry between the visual and the sonic.  So we teamed up in an effort to explore sound and design together with SYMFONISK, a range of smart speakers designed to help people listen and live better at home. Part of the IKEA Home Smart offering, this collaboration combines our expertise in sound and  technology with IKEA’s knowledge of furnishings and design.

It’s only natural that Sonos and IKEA would team up. For years IKEA has worked to democratize design, creating affordable products with a global reach. Similarly, Sonos has strived to democratize sound with products that seamlessly work together and an open platform that supports multiple streaming services and voice assistants.

“Many people dream of built-in sound systems, but few can afford it,” says Björn Block, Business Leader for IKEA Home Smart. Sonos makes this dream a reality, and, true to our ethos, the range will fully integrate with our home sound system.

Behind the scenes, our teams have been working to continue evolving the home listening experience. “The core of what we do is create a home environment where you can listen without thinking,” says Giles Martin, record producer and Sound Experience Leader at Sonos. “The experience should be as natural as possible.”

Following this reasoning, we’ve tried to make these new speakers fit seamlessly and almost invisibly into everyday life. “Our goal is for our collective work to save space, get rid of cords, make clutter invisible, and bring sound and music into the home in a more beautiful way,” says Block.

We’re excited to share the first early-stage prototype at IKEA’s Democratic Design Days and offer a sneak peek into more exciting things to come. As Block points out, “IKEA and Sonos still have much to learn from each other, and much to explore in terms of music in the home.” So stay tuned.

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