Experience Music From the Inside Out with Sonos and the Google Assistant in New York City

The National, Holly Herndon and some of the world’s most exciting artists are coming together for an immersive, multi-sensory exploration of music and sound, powered by Sonos and the Google Assistant. In early June, the Brilliant Sound Experience will open its doors in New York City for a limited time.

You can RSVP Here.

We spend our lives surrounded by music. But what if we had the chance to dive deeper and better understand what’s really happening when we listen? What if we could see how soundwaves move through space, how individual sonic elements come together to form a song, or how it all affects our minds when those sounds reach our ears? We know that music has a major impact on our lives. But more often than not, we take its complexity and depth for granted.

In early June, Sonos will celebrate its much-anticipated partnership with the Google Assistant with The Sonos Brilliant Sound Experience: a multi-room experiential activtation in the heart of Manhattan, New York offering a hands-on, visual exploration of the complexities of sound and music.

Each room in the Brilliant Sound Experience explores how sound works, how it layers into music, and why that music resonates with us on an emotional level. Throughout this multi-sensory immersion, guests will see sound visualized in light with new music from experimental artist and musical polymath Holly Herndon. Visitors will physically step inside the inner workings of a new song from The National and learn about our how brains respond to evocative tracks from the iconic Beggars Group labels like Rough Trade, 4AD, XL, Matador and Young Turks.

The three interactive rooms in the experience begin and end in a space called the Sound Lounge; an open area where visitors can listen to  music, browse some of the sound-related books and magazines of the carefully curated library and grab a coffee on us. In this space, there will also be plenty of opportunities to experiment with the Google Assistant on the Sonos system.

After hours, the Sound Lounge will host members of the National and Holly Herndon in a series of events that explore their relationships with sound and offer insight into the ideas behind their music.

If you’re interested in checking out The Brilliant Sound Experience in New York City this June, you can learn more and RSVP here.